Summary: How do people use our information? We’re often asked who our visitors are and what they’re looking for. Sometimes a picture is worth a thousand words. We have a system of Web analytics that lets us see, in some cases, where you’re coming from, depending on your internet configuration. It will also let us see what you’re doing here — though of course it doesn’t give us your name, address and phone number. We wouldn’t want them anyway. So: How do people use our information? Here’s a snapshot in time, from a couple of hours on a Wednesday afternoon (New York time).
A person at Johns Hopkins spent about 10 minutes reading our blog post about medical coding.
A person at Harvard Business School spent a lot of time here researching how much STD testing costs.
A person at the University of Nevada-Las Vegas spent a few minutes researching the price of blood tests.
A person at the University of Michigan spent almost 15 minutes researching the prices of birth control pills.
A person in San Antonio on a mobile device (phone or tablet) spent more than 15 minutes looking for a free or low-cost mammogram.
A person from the Defense Department researched the cost of a dental exam. Hey, don’t federal employees have dental insurance?
More to come later.
Jeanne Pinder is the founder and CEO of ClearHealthCosts. She worked at The New York Times for almost 25 years as a reporter, editor and human resources executive, then volunteered for a buyout and founded ClearHealthCosts.
With Pinder at the helm, ClearHealthCosts shared honors for the top network public service journalism project in a partnership with CBS News, as well as winning numerous other journalism prizes.
She was previously a fellow at the Tow Center for Digital Journalism at the Columbia University School of Journalism. ClearHealthCosts has won grants from the Tow-Knight Center for Entrepreneurial Journalism at the Craig Newmark Graduate School of Journalism at the City University of New York; the International Women’s Media Foundation; the John S. and James L. Knight Foundation with KQED public radio in San Francisco and KPCC in Los Angeles; the Lenfest Foundation in Philadelphia for a partnership with The Philadelphia Inquirer; and the New York State Health Foundation for a partnership with WNYC public radio/Gothamist in New York; and other honors.
She is one of Crain’s Notable Women in Tech. Niemanlab wrote of ClearHealthCosts that “The Internet hates secrets.”
Her TED talk about fixing health costs has surpassed 2 million views.